Webshop design for top eSports team. Clean, sharp and ready to convert.

• Client: G2 Esport team
• Role: Information architecture, UX design, styleguide, UI design, mobile design, iconography
• Outcome: Improved information architecture and modern slick style for webshop, no bs just hot apparel, optimised for discoverability and conversion

Service design for the Match day experience. Faster entry, no waiting in queues, order food and drinks on-fly.

• Client: Mastercard Digital Labs / Leeds United FC
• Objective: HMW improve Match day experience at Leeds United Stadium? Glory Glory Leeds United!
• Design sprint outcome: Faster entry with RFID bracelet with payment function, pickup ordering, find my kid, crowd movement sensing and more

We designed a service where a digital bracelet replaces paper tickets, improved ordering and pickup for food and beverages before and during the match, and enabled topping up connected accounts on the fly. Features include RFID with payment functionality connected to a top-up wallet, pickup ordering, 'find my kid,' and crowd movement sensing for easier navigation in and around the stadium.